Who We Are

MindEQuity is a management consultancy helping knowledge worker organizations increase wellbeing, innovation, and effectiveness. We bring 28 years of global experience in technology and human-centered change serving more than 300 organizations.



Major corporate clients included BMC Software, Kaspersky Lab, SAP, Reliance Industries, and BP.
Social purpose clients included GrantBook Inc., Peel Art Museum & Archives, Disability Federation of Ireland.

About the Founder


Michelle Natalya Moore founded MindEQuity in 2014 after 20 years in Big 4 consulting. For a decade, she served as equity partner with PricewaterhoursCoopers and Ernst & Young. She has an MBA and is a PDMA Certified New Product Development Professional.

"I have gratitude and admiration for your clarity, enthusiasm, comfort with ambiguity and for opening our hearts."

Peter Deitz, Co-Founder, GrantBook Inc.

In addition, Michelle is an advanced teacher of the MIT Presencing Institute’s Social Presencing, a set of body wisdom practices enabling teams to harness attention for insight and innovation. She is the author of a chapter in Presencing Theory U, Book 3: Collective Perspectives on Presencing, University of Laval. Michelle is a speaker with MacKay CEO Forums, Horasis Global Meeting and Management Leadership Forum. She has been featured across a variety of online media, podcasts and has appeared on Voice of America Business Channel.

 

Read more about Michelle here.

I believe attention is a most valuable asset, especially for knowledge workers and anyone who mostly thinks for a living. Balancing how we focus and disperse attention is the key to individual and team WELLBEING, INNOVATION and EFFECTIVENESS. Cultivating the right level of organizational attention will, ultimately, enable sustained market advantage and social impact.
As the founder of MindEQuity Inc., my aspiration is to build a movement, centred on harnessing and protecting attention. I envision organizations solving the world’s important challenges, without sacrificing wellbeing.
MindEQuity supports knowledge worker organizations through 5-step Focus Better Journeys to better understand and manage attention. Participants receive the benefits of increased wellbeing, innovation and effectiveness….3 in 1, at the same time….through one holistic journey. Ultimately, they have the ability to sustain creative advantage and social impact.

Why?

My life and career have been shaped by the continuous tension between stillness and movement. As a child I was balancing violin lessons with horse riding. As a teenager it was studying and swimming. In my 20s, I was rewarded more for thinking than sensing. In my 30s, I was not so good at "just being", yet very comfortable in “the doing”. In my 40s, I worked in complex environments with large private sector companies, navigating the interplay between machines and humans, the digital and the physical experience.
Now, in my 50's, I feel like a tightrope walker with these same tensions living inside me and my work. That is why I believe that value creation, for people and planet, all comes down to the right balance of attention we bring to any challenge. When there is equilibrium, the resulting alignment generates a possibility to reach the highest potential of any activity.

 

Why?

My life and career have been shaped by the continuous tension between stillness and movement. As a child I was balancing violin lessons with horse riding. As a teenager it was studying and swimming. In my 20s, I was rewarded more for thinking than sensing. In my 30s, I was not so good at "just being", yet very comfortable in “the doing”. In my 40s, I worked in complex environments with large private sector companies, navigating the interplay between machines and humans, the digital and the physical experience.
Like a tightrope walker, these tensions are within me and in my work. That is why I believe that value creation, for people and planet, all comes down to the right balance of attention we bring to any challenge. When there is equilibrium, the resulting alignment generates a possibility to reach the highest potential of any activity.

 
 

Eccentricities:

+ I grew up behind Mission Control in Houston, Texas and Germany, in a German-English household.
+ Prior to consulting, I was the project manager for two Sotheby’s Soviet Space auctions and the travelling exhibition, “Soviet Space” in five U.S. cities.
+ I brokered a piece of the East German border wall for the Cold War Gallery at the Kansas Cosmosphere.
+ I lived in Russia for 15 years and am fluent in Russian. I moved to Canada in 2009 and am married to a Punjabi-Canadian-American.
+ My American, Russian, Canadian, Armenian daughter is a social entrepreneur. Together we offer a device free, slow, experiential "Finding Awe Armenia" experience annually.

Contributors

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